Country singer David Allan Coe released “Tennessee Whiskey” in 1981. The song gained popularity after Chris Stapleton covered it in R&B on his debut album Traveler (2015). Country Thang Daily reports that this started a trend on social media of reporting on Stapleton’s rendition rather than background footage.
The most popular is Home Depot’s 2017 cover version, on which Kris Jones sings Tennessee Whiskey.
Dayla, his daughter, wanted the song to demonstrate his singing skills to her friends. Country Music Family estimates the video had 70 million views on social media in 14 months.