In the busy city of Salvador, Brazil, you’ll find a one-of-a-kind tattoo artist who has established her own market with an exclusive technique.
Meet Helena Fernandes, the creative mind behind a renowned tattoo shop where she specializes in what she affectionately calls “tatuagens peba” or “trash tattoos.”
Helena showcases her artistic journey to the world through her Instagram page, where her unique creations have garnered over 170,000 followers.
Their distinguishing factor is not only their unique products but also the unadulterated delight of their contented customers who showcase their artistic skills.
Elena’s journey toward becoming a tattoo artist was atypical.
Armed with a mechanical engineering degree, she originally aspired to a conventional career path, one that aligned with her family’s and society’s expectations.
But her passion for tattooing eventually led her to change course.
Beginning with an Instagram account where she could display her distinctive designs, she made the transition from engineer to a multifaceted creative professional, adept at illustration and digital influence.
Helena Fernandes’ artistic journey is a testament to her uncompromising style.
Rather than adhering to traditional tattooing techniques, she creates mesmerizing, fun, and surreal characters.
Her artwork originated on t-shirts, bags, mugs, comic books, and her friends’ journals.
What began as whimsical drawings has blossomed into a unique and intricate art style.
Helena Fernandes defies conventional norms and celebrates the imperfections of her “badly done” tattoo style.
She showcases the potency of self-expression and the elegance of distinctive and personalized artistry.
Her journey contests time-honored beauty ideals and introduces a novel viewpoint into the world of tattooing.
